I have failed to previously mention it, but...
Saturday is Free Comic Book Day
As you might have noticed, The League of Melbotis has a passing interest in the comic book format of sequential art-storytelling. We at The League hope that you, not at The League, will take the opportunity presented by FCBD and check out the wide-world of comics.
It appears every store handles this event differently. Austin Books on Lamar in Austin, TX gives out one copy of each comic to all comers. While my local shop, Atomic Comics, gives out one comic per warm body. Atomic Comics is also at the mall and has a lot higher foot traffic.
Personally, I think giving out as many different comics as possible is a better business model. It widens the chances that new and old readers will try something on which they never read before.
While at the shop, I suggest you take a look at what's on the shelf. Some neat books are out there for every taste. If you don't know where to start, try asking one of the erstwhile employees of your shop for some hints and clues.
For help finding a shop in your neck of the Hyperverse, you can check out the Comic Shop Locator.
See you on FCBD!!!!